What Is Thin Content And How To Fix It?

Thin content SEO may harm your brand's image and trustworthiness. Therefore, you will lose potential customers. Know what is thin content and the standards you must follow.

If you handle your website’s SEO content writing, you surely know about thin content.  

This kind of material doesn't contain any quality and value for visitors. So, their needs are not fulfilled. 

That’s not all. Thin content SEO may harm your brand's image and trustworthiness. Therefore, you will lose potential customers.

So, when planning your google SEO content, avoid thin content.

In this post, we will discuss what is thin content and the standards you must follow.

What Is Thin Content?

what is thin content in seo

In SEO content writing, thin content refers to a material with no utility to the user. 

Since Google Panda, search engine algorithms have learnt to prioritize useful content over low-quality.

Before that update, websites with keyword stuffing could have a high rank in search results. 

Google now follows the E-A-T rule to rank websites.

These guidelines by SEO service provider in Kolkata help you to develop meaningful material and stay away from the thin content SEO.

Google considers the following as thin content pages:

  • Content that isn't deep or valuable
  • Duplicate or repetitive material
  • Scraped or auto-generated content
  • Pages with few categories, tags, or authors
  • Low-quality affiliate pages or doorway pages

How Thin Content Might Harm Your SEO?

thin content google

Google SEO content is very important for organic ranking. Without high-quality content, then: 

  • You will not get backlinks.
  • The bounce rate will increase.
  • Targeting the same keywords in lots of content

How To Spot And Fix Thin Content SEO?

thin content seo

Use DeepCrawl or Screaming Frog tool to do a comprehensive site analysis.

Then check the impressions, organic sessions, bounce rate, word count, and conversions of different pages.

While analyzing your statistics, find the following questions:

  • Do you have a lot of articles that all target the same keyword?
  • Blogs that target wrong keywords or are irrelevant to your brand
  • Pages with exceptionally low words
  • Which articles are receiving very little traffic or impressions
  • Category pages with no content

If you find these kinds of pages on your website, then you have thin content. 

Now we will discuss methods to fix this issue.

Remove Thin Content Page You Can't Repair

Delete irrelevant pages that are not conversion-focused or don’t have a target keyword

Also, remove outdated posts like trend articles and corporate news

Consider off-topic categories or author pages with few postings

Enhance Valuable Content Pages

google seo content

Improve the pages that correspond to a certain stage of your consumers' journey. Employ topic clusters to rank for long-tail keywords. Thus, show your expertise and authority to search engines and improve website SEO.

Being the SEO expert in kolkata, we suggest the following to boost your google page SEO:

  • To make the article relevant, choose a target term.
  • Include topics to fulfil the terms search purpose.
  • Cover the subject thoroughly 
  • Provide relevant statistics or links
  • Remove any advertising or CTAs that aren't meaningful.
  • Repair any broken connections.
  • Add keywords in URL, header tags, and page title.
  • Use videos and photos

So, that’s all for what is thin content Google. Do your site audit and fix these pages. Also, focus on your SEO content writing to supercharge your rankings! 

For any kind of assistance contact the best SEO service provider in Kolkata. 

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